Prepaid Legal Leads - Three Choices, Which Is Optimal?
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Prepaid Legal leads can make the distinction between success and disaster in your small business. But, not all leads are born equal.
Whether you choose to buy leads or create your own, there are 3 main "types" or categories that you'll find valuable in growing your Prepaid Legal business:
1. Likely customers. These prospects are interested in one of your products or services. If satisfied, they may be mindfully introduced to your business with consistent success. But, they didn't start out with an interest in making a profit, and they're going to need a lot of education.
2. Opportunity seekers. These individuals are looking for a way to make money. They may or may not be serious, that's for you to figure out. Also, they may or may not have specific interest in MLM or Pre-Paid Legal Services. Your responsibility will be to find the sincere ones, allay their concerns and guide them into your program.
3. Active network marketers. These individuals are already in an opportunity, and looking for leadership in how to be successful. They aren't in Prepaid Legal, but you know two very critical things about them: 1) they like the idea of MLM, and 2) they've proven it with their cash by enrolling in a program.
The finest prepaid legal leads are those in the last group: active network marketers.
Why?
Well, as discussed above, you are sure they have an interest in making a profit with multi-level marketing. You aren't going to hear them say, "Is this one of those ponzi schemes?" and other such ludicrous questions. They're past that; they know better.
They also understand the business better than someone who's never been in MLM. So, once they sign up to your downline and get through training, they'll generate results much more quickly (and with less guidance) than a normal person.
Lastly, they likely know other active networkers: their sponsor, front line, and even cross-line distributors they bonded with at their company conference. These are the kind of individuals you want as a Prepaid Legal Associate in your organization.
They're in a program, though, and not necessarily looking to begin something else. It's your job to softly, and with great care, pique their attention without setting off any trip wires.
The best way to do this is to start with an offer that assists them in their existing organization... something not even related to your opportunity. Something generic, like advertising tools or coaching.
Procure their trust, and make clear your worth to them by showing them how to move forward with their existing program. Show them that, unlike their existing advisor, you are teaching them things that work. But make it crystal clear that the only people who get your full focus are the people contributing to your personal success.
At that time, getting started with your group will be the next reasonable move.
In summary, you can go after potential customers, you can pursue opportunity seekers, or you can pursue active MLMers. Of the three, active multi-level marketers have the maximum potential to explode your team with the least effort. Focus your effort there, and your paycheck will be transformed.
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